Unlike any travel events which have been held for only travel mart in korea the 1st KATA Congress $ OTF Travel will present useful information and interresting programs thrugh which congress delegates and trade visitors around the world to dbtain an overall picture of recent trends in world travel.
This year's KATA Congress & OTF Travel Mart is expected by more 600 congress delegates and staged by 460 booths.
KATA will contribute upon this event to promote the understanding of international tourism exchange and satisfy the domestic traveler's increasing demands by presenting new informaition and products.
It will bring more sound tourism culture to Korea.
Expections are high that this event will be increasingly recognized as one of the most impressionnavle stage for world travel industry coming 21st century together with PATA, JATA and ASTA.
Some experts says ""The emergence of KATA which is fully supported by government is a major break-through for the Korean tourism industry though it was established in just one years ago.
Dedicated to serving the interests of its members KATA is fast becoming the main contract for foreign tourism companies wishing to do business with Korean tourism industry.
Antonio E.Savingac, secretary general of world tiurism orrganization will give a keynote address, one of the most valuable programs held on Friday, June 11.
Mr. Antonid will outline the problems facing the industry and offer KATA's ideas on improving profitability.
In the meantime, OTF Travel Mart organizer expert that over 430 tourism companies around the world the world will be participated in the travel trade show, nearly doubled 91's events which provides an opportunity for Korean outbound travel agents to meet and conduct business directly with exhibitor ranging from hotels and tourist attractions and to airline and tourist offices.
Many Korean tourism companies are now willing to participate in KATA Congress & OTF Travel Mart in anticipation of the development of up-to-date tour product and training of their employees.
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